The word naartjie is a South African one used to refer to a sweet, citrus fruit, smaller than an orange. The Naartjie kids clothes brand is proudly South African in origin and has grown from its beginnings in a garage in Cape Town into an internationally recognized company. The worldwide rights to the brand were purchased by Naartjie USA and there are now many stores in the USA and some in the Middle East with more to come. The very successful e-commerce sites are growing too.
What is it that is so appealing about this brand? There are many factors that attract a devoted following. It is playful, whimsical and vibrant, making it well suited to the imaginative and fun aspects of childhood. The garments are of excellent quality and can withstand hours of play. They are also trendy without sacrificing any practicality and comfort as a result.
Primarily natural fabrics which have been pre-shrunk are used to make these garments. The clothing is dyed only once it has already been made up and this ensures a vibrancy of color. Clothing dyed like this also has a soft, complex visual appeal that cannot be matched by piece died goods. The clothing is rugged enough to endure active days of playing but is also very soft and comfortable.
The brand stays abreast of current trends and translates them into clothing appreciated not only the parents who buy them but the children who wear them too. New collections are produced on a yearly basis, using current colors, prints and designs. Every second year one outfit is released for fans of the Jie Jie range. This range is named after a fairy who lives at the foot of Table Mountain in Cape Town.
From line to line, attention is paid to the tiniest detail of design. There is a continuity of design and color so much mixing and matching can be done to make up outfits. The range includes items for newborns, babies and girls and boys up to ten years old. Dresses, bottoms, tops and sleepwear are all available as well as accessories like footwear.
This brand regards quality as very important and this is revealed in every part of the process, from design through to when the garment is ready for sale. Due to the process involved in creating the garments, they do need to be washed separately before wear. In order to keep the unique coloration, there are special guidelines for care that need to be followed.
Going to one of the e-commerce sites offers a simple way of purchasing clothing from this brand. Once a particular garment has been selected, the right size can be determined by referring to a sizing chart available on the site. Downloading a foot measuring guide offers a way of determining correct shoe size. Payment can be made by securely via Payfast using internet banking or a credit card.
This company started in 1989 and after opening its first shop at the Victoria and Albert Waterfront in Cape Town in 1992 it did not look back. The brand attracted an international following and today it has many loyal customers throughout the world. The e-commerce sites are currently looking to expand into more territories. The regular production of new collections and many fun promotions make a good reason to visit a store or go online.
What is it that is so appealing about this brand? There are many factors that attract a devoted following. It is playful, whimsical and vibrant, making it well suited to the imaginative and fun aspects of childhood. The garments are of excellent quality and can withstand hours of play. They are also trendy without sacrificing any practicality and comfort as a result.
Primarily natural fabrics which have been pre-shrunk are used to make these garments. The clothing is dyed only once it has already been made up and this ensures a vibrancy of color. Clothing dyed like this also has a soft, complex visual appeal that cannot be matched by piece died goods. The clothing is rugged enough to endure active days of playing but is also very soft and comfortable.
The brand stays abreast of current trends and translates them into clothing appreciated not only the parents who buy them but the children who wear them too. New collections are produced on a yearly basis, using current colors, prints and designs. Every second year one outfit is released for fans of the Jie Jie range. This range is named after a fairy who lives at the foot of Table Mountain in Cape Town.
From line to line, attention is paid to the tiniest detail of design. There is a continuity of design and color so much mixing and matching can be done to make up outfits. The range includes items for newborns, babies and girls and boys up to ten years old. Dresses, bottoms, tops and sleepwear are all available as well as accessories like footwear.
This brand regards quality as very important and this is revealed in every part of the process, from design through to when the garment is ready for sale. Due to the process involved in creating the garments, they do need to be washed separately before wear. In order to keep the unique coloration, there are special guidelines for care that need to be followed.
Going to one of the e-commerce sites offers a simple way of purchasing clothing from this brand. Once a particular garment has been selected, the right size can be determined by referring to a sizing chart available on the site. Downloading a foot measuring guide offers a way of determining correct shoe size. Payment can be made by securely via Payfast using internet banking or a credit card.
This company started in 1989 and after opening its first shop at the Victoria and Albert Waterfront in Cape Town in 1992 it did not look back. The brand attracted an international following and today it has many loyal customers throughout the world. The e-commerce sites are currently looking to expand into more territories. The regular production of new collections and many fun promotions make a good reason to visit a store or go online.
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You can visit www.sarasclothiers.com for more helpful information about Innovative And Fun Naartjie Kids Clothes.
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