How To Survive A Trademark Opposition Challenge

By Janine Hughes


It is only natural for businesses to go after trademarks. After all, this is of great value to your business. It increases the appeal of your name as a brand and you can get more customers that way. If you want to make an application for the use of the mark, then you have to go through rigorous processes and submit numerous documents.

Getting the said mark is like going through the eye of a needle. You will be weeded out among the lot of those who want to get the mark. If you can withstand the screening, you will also have to undergo a series of trademark opposition challenge. You have to survive this if you wish to acquire the mark for yourself.

The board will be the one to check up on your application. When checking up on the application, they will mostly check up on a business's intent to use for the said mark. There must be no inconsistencies in the said vision and there should be proper documentation for it. Otherwise, you will not be able to get what you want.

It should be ideal for you if you can follow some tips for your survival in this challenge. That is why you have to take note of the right tips for it. There are a few of them that you can easily bear in mind. Here are some of the ideal tips that you should take note of when you are planning to survive this challenge.

First, it is imperative that you state your purpose for this application. When you state the purpose, you better do it as clearly as you can muster. After all, this is how the board determines what you want to use the mark for. For the description, do not make it overly broad or nebulous. It becomes vulnerable to attacks, after all.

You must consider developing your vision as early as you can. This is so that you can successfully obtain the approval for using the symbol. You should be sure to develop the plans that you wish to realize with the said symbol. When you develop your plans, do not limit it to contemporaneous motif.

Records are important. They are the ones that keep track of your progress and other relevant information. If you are applying for the use of this mark, then you better keep a thorough and clear record of your application. You need some documentary evidences that can support your application during the filing.

Being consistent is a must. There must be no inconsistencies in the visions you show off. If there is even one inconsistency in this application, then you might trip in the future and some inconsistencies in the evidence and testimonies might come up. You need to make sure then that you use acceptable and natural plans, visions, and documentation.

Do not hesitate to use the social media and the Internet. These are portals that you can use to help you disperse information. When the information are dispersed, you better make sure that you control it. Make it so that you can send a clear, unified message with regards to how the mark will be used in the future.




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